Blog 8

A lot of things are changing in technology and especially the entertainment industry. Things are easier to access and easier to maneuver. The TV programing is changing its content as well as style of viewing.

I believe several things will happen in the future. I believe there will be touch screen TVs to come that allow you to watch several channels at once, or that allow you to fast forward and rewind shows without recording them. I predict that the computer and the TV will be one unit because almost all TV shows are already posted online. As the networks become more modern they have to try harder to hold viewers for the commercials. I believe they will start rewarding people for listening to the commercials such as a program that builds up points and the points can be used to purchase media related things or there will be very special offers mentioned in the commercials. I also predict that the commercials will get shorter or advertising slots will become more expensive because of the high media consumption of TVs.

Already the networks are trying to stay current by posting their shows on TV because of the busy schedules and to try and keep the show going. I predict that everything will move to digital TV and every show will be online if not somehow recorded on the TV.

I predict the technology will advance so it will be harder for the advertisers to slip in their commercials but they will find a way. Maybe there will be answers similar to now, in order to watch something online you have to watch a commercial, it's unavoidable. They will continue down this road and make sure the ads are seen somehow.

I predict the shows will change more rapidly as well. The networks will have to keep up with what is cool and try to target the difficult teenage market. They will feature more futuristic stuff or just the traditional teen drama. I believe they will adjust their programs like CSI has already done and feature the new technology in the show. It is going to have to be unique and catch the markets attention.

The networks are going to have to come up with some pretty fancy stuff to keep up with the new millennium and the passive attitude society has about everything.